How to make own trade mark

Why we need our own brand? A simple multiple choice question: What is a brand? Why do you need your own brand? A simple choice: Which would you choose between an Apple computer and an unknown one?

No doubt most will choose the former, and that's what brands are all about.

Brand will bring more traffic, higher benefits and more followers, no matter the clothing industry or other categories are in great need of brand. So how to stand out from so many competitors is a very challenging thing. But it's easier to break the process down into smaller pieces, lets start with the trade mark!!!

The first impression is very important, the visual effect of the sensory will affect people's psychological state. Often a trademark is a condensed form of brand awareness and theme that to some extent represents your brand or even your store or company. So how to design our own trademarks is a very annoying thing.

Here are some tips on trade mark design:

Letter marks : Using the whole spelling of the name and change the font style.

Icon:Use simple pattern to represent the brand,like the Apple and Twitter

First letter abbreviation: Combing the initials L and V like LOUIS VUITTON.

Dont forget to save an extra AI. or PDF format images ,for that can't be modified, enlarged or distorted.

After completing the logo design, its time to  promote our brand. At the beginning ,we can just add originality to the clothing itself to build personality. For example, our design trademarks can be printed on the clothes as patterns,or we can customize neck labels, washing marks and hanging tags on the clothes.Lets find reliable suppliers to print our designs on these accessories.

Whats the format of the neck label,hang tag and washing mark?

Your trade mark,the sizes,the clothes fabric composition,the place of origin,the caring details or your store website and …

                          

What size should a neck label be?

After we finishing the format and information of the neck label and hang tags,its time to transfer the images into physical,.Most of the manufacturers are the minimum quantity of an order for 2000, but in fact this is more than we currently need, most of our initial products are take sample or small wholesale, The supply involved is numerous and complex.

What should we do to get the high cost performance items?

 

Firstly,narrow the scope of suitable trademark manufacturer's region based on the geographical location of the clothes supplier.

Then,select suppliers in the area based on prices, reviews and real pictures.

Next,through communication with the trademark manufacturer and clothing wholesalers, the neck label and washing mark will be uniformly provided by the supplier.The neck label will rely the different quantity to be delivered to the suppliers.

In this way, the completion of a cycle is completed, decrease the excess manufacturing costs that we want to meet the large MOQ, but also to better confirm the quality, more accurate control of the cost, higher utilization rate.